Click to launch book reader: here

As An Indian Sees America -- I: The Yellow Ad-Man

Part one of a series in the Hindustan Review titled "As An Indian Sees America," written by Saint Nihal Sing. Sing opens by claiming that this series attempts to portray life in the U.S. that has not been portrayed to Indians, "things that appeal to the ludicrous side of an Indian traveller." Specifically, he discusses the advertising industry in the U.S. and "yellow journalism." Towards the end of the article, Sing notes that a "number of Americans have adopted Hindu names, styling themselves 'Pandits,' 'Yogis' and 'Swamis.'"

Reflections on America

Date: 1909
Language: English
Source: The Hindustan Review
Creator: Saint Nihal Singh

Item History: 2012-08-07 (created); 2013-05-03 (modified)

* This digital object may not be sold or redistributed, copied or distributed as a photograph, electronic file, or any other media without express written consent from the copyright holder and the South Asian American Digital Archive (SAADA). The user is responsible for all issues of copyright. If you are the rightful copyright holder of this item and its use online constitutes an infringement of your copyright, please contact us by email at to discuss its removal from the archive.